
Meet Eileen. The Vision behind the brand.
In 1984, I started EILEEN FISHER for a very personal reason: I was having
trouble getting dressed. At the time I was working as an interior and graphic
designer. In my mind I kept seeing these simple shapes for clothes. I knew
they had to be beautiful colors, great fabrics and have certain shapes and
proportions that worked together. This was my "aha" moment: a system of
dressing that I'd been looking for ever since I abandoned my Catholic school
uniform back in Des Plaines, Illinois.
Although I couldn't sew and only had $350 in the bank, I believed in these
simple shapes. I had four shapes made up and took them to The Boutique
Show in New York. Encouraged by $3000 in orders, I expanded my "line"
to eight pieces. The second show brought in $40,000 in orders. Suddenly I
wasn't just Eileen Fisher. I was EILEEN FISHER, INC.
I feel there's a role for EILEEN FISHER to play in this shift by sharing the
collaboration skills we practice and helping to create the kind of change that
wouldn't be possible if each of us acted alone. When I give talks, I often say
that business can, indeed, change the world. EILEEN FISHER has done a lot by
committing to organic and sustainable fibers, manufacturing clothing in the USA
and recycling our clothes with GREEN EILEEN. There's much more to do. And I
believe we can do it. I believe we can make a difference. Business can be a
movement.